Navigating the direction of a brand without knowing the
consumer is like using a compass that only points south

Market research and analysis

Metrix, IVOX’s market research and analysis group, is driven by a deep understanding of consumer and competitor behavior, business situation analysis, and market environments. We leverage market data, actionable industry insight and analytical prowess to optimize brand engagement, market share acquisition and client revenue.

• Market Intell
• Focus Group Studies
• Market Surveys
• Market Effectors, Trends and Forecasts
• Web and Social Media Analytics
• Media Optimization
• Key Performance Indicators
• Competitor Analysis
• Data Metrics, Extrapolation and Analysis